TED is an internationally renowned platform for speakers from a wide range of disciplines and a reference format for short talk that inspires millions of people.
Using the traditional brand guidelines we developed a series of short and capacious intros for content.
Each intro is an example of a modern approach to conveying information and the correct set of associations. In many ways we ourselves were guided by the TED approach interpreting it into visual communication.
Intros were used for online broadcasts of speeches.